We’ve ways of making you work
The Times | 10 Apr 1987
Seven years ago, when I was a politics student, I attended a weekend seminar – one which, offering instant enlightenment, promised to change one’s life. Students who had attended it glowed with confidence, displaying an enviable clarity of purpose, and enhanced ability to communicate. The course had its biggest impact at Bristol University. It was not run under the aegis of the university, but rather of oner Robert D’Aubigny, a former actor and son of a meat salesman. It was called Exegesis and folded in 1984.
View transcriptSeven years ago, when I was a politics student, I attended a weekend seminar – one which, offering instant enlightenment, promised to change one’s life. Students who had attended it glowed with confidence, displaying an enviable clarity of purpose, and enhanced ability to communicate. The course had its biggest impact at Bristol University. It was not run under the aegis of the university, but rather of oner Robert D’Aubigny a former actor and son of a meat salesman. It was called Exegesis and folded in 1984.
The seminar, which employed a range of heavily-confrontational, psychological techniques in the name of self-development, had a liberating effect on my mind and pocket. Something that was based so much on fear and authoritarian leadership patterns was reprehensible. But it offered some valuable insights and perspectives which have had a lasting, beneficial effect.
Exegesis wasn’t a cult: there was no religious worship and no devotion to a person. Participants were not brainwashed although, as a malleable teenager, I was probably soemwhat indoctrinated. There were no signs, at that time, of Serious Money on the same scale as the fleet of Rolls-Royces owned by Rajneesh, guru of the Orange People, although it became clear later that D’Aubigny had strong material and political ambitions. And there were no Scientology-type billion-year contracts (affirming a belief in reincarnation) on offer. Yet Exegesis constituted the very extreme end of the enlightenment kick.
Many other self-development programmes are not as sinister as generally believed. Insight, for instance, is a gentle, distant cousin of Exegesis, founded in the United States in 1978. ‘American cult courses alarm TV-am staff’, ran a recent headline in a national paper. For TV-am’s managing director Bruce Gynell had encouraged staff to attend Insight self-awareness courses. ‘Insight is about being caring, compassionate and concerned about other people,’ Gyngell is quoted as saying. It is not inconceivable that this outlook could have advantageous business applications.
Insight courses – six days with about 150 participants – involve an initial outlay of pounds 75 and a post-seminar ‘donation’. ‘The largest contributions have been over pounds 20,000, most pay pounds 300 and about 5 per cent have been dissatisfied and had refunds,’ says the ebullient, 30-year-old UK director, Ruth Lederman. She says 40,000 people have taken part in Insight worldwide and 1,500 in the UK since it started regularly in 1985. A prominent Harley Street doctor recommends it to his patients – ‘I have only gained benefit from it’ – but nevetheless wishes to remain anonymous.
The course combines a variety of techniques from ‘mini lectures’ and guided meditation to group interactions. They will not give specific examples: ‘that would be like giving away the punchline to a joke,’ says Lederman. ‘The seminar is about bringing out excellence in individuals. ‘
In the United States, whole companies have undergone the training; here, chunks of companies have taken part. Designer/supplier Janet Reger took the Insight course two years ago, while adjusting to her company’s liquidation and an unhappy marriage. ‘Insight is the best thing that every happened to me,’ she said. Two of her seven employees have now taken the course. ‘We make decisions more easily and express ourselves more clearly,’ says Reger. ‘Business is now very good. ‘
Judy Tame, 33, a financial consultant to Allied Dunbar, went on the seminar in 1984. Now 12 people from her department of 50 have taken her lead. ‘It creates a happy, positive atmosphere,’ she said. ‘Tensions are solved more easily, and we have a clearer vision for pulling ourselves out of difficult patches. ‘
The claims for Transcendental Meditation (TM) are equally startling. TM, which started in 1958, is a self-help technique popularized by Maharishi Mahesh Yogi, former guru to the Beatles. Teachers now wear business suits and intense looks. They claim to be able to fly: ‘We are in the early stages of levitation and call it ‘hopping’,’ says conference administrator and TM teacher Richard Johnson.
TM is a simple, mental technique, practised while sitting twice daily for 20 minutes and using a sound from an available selection of mantras. Its teachers say it induces a state of deep rest during which the metabolic rate drops by 16 per cent and the body rids itself of accumulated tensions, emerging deeply refreshed. Fees are on a sliding scale according to income, and range from pounds 65 to pounds 245 for six hours of instruction in four sittings.
Johnson claims that TM improves mental clarity and also believes it reduces stress and the likelihood of illness. Dr Roger Chalmers, president of the British Association for the Medical Application of TM, says that more than 350 scientific studies conducted over the past 15 years support such assertions.
TM says some 3 1/2 million people have taken part in its courses, including 150,000 in this country, 600 of whom, it claims, are doctors. A recent symposium held for the Society of Occupational Medicine ‘was greeted with enthusiasm,’ Johnson says.
Gordon Crompton, 32, managing director of Crompton Machine Company, did TM two years ago – ‘feeling unwell after a stressful period in business’. Sceptical, he feared it might be mad and mystical. ‘But my well-being and health improved. The tension has gone and I am able to cope much better. ‘ So he introduced it to his factory; and 35 per cent of the 50 employees now meditate. ‘Now they approach new projects positively, he says, ‘and we seem to be getting higher pfoduction figures for less effort. ‘
Life Training is another programme that promises positive results. It claims 20,000 people have taken it worldwide since 1981; 1,200 in England since starting in 1984. The training, which costs pounds 240, takes place over an intensive weekend, or over six evenings (pounds 60). The brainchild of two US Episcopalian priests, both trained therapists, Life Training is similar to Exegesis and Insight, and teacher David Templer dubs it ‘an experimental workshop. ‘ Using discussion, meditation, improvized theatre and games, the course is a synthesis of a range of psychological, philosophical and spiritual traditions.
Templer. who also works as a freelance marketing consultant, has found it helps him in the business world. ‘I am less combative and find I co-operate more easily. ‘
Robert Stephens, 43, vice-president of Mellon-Picet International Management, did the training three years ago. ‘I was feeling pretty sorry for myself at a personal and business level,’ he said. Initially he thought they were ‘a bunch of weirdos’. Now he says he sees that the format is a catalyst for a more open and honest way of relating.
Not everyone, however, is convinced. Hans Eysenck, Professor Emeritus of Psychology at London University, says: ‘There is no evidence that such courses do any good and there are certain, albeit infrequent, cases when people have been harmed. So-called self-knowledge can be dangerous, particularly when it awakens neurotic fears, anxieties and stresses, as often happens.
‘Many claims are made for these self-awareness programmes, none of which is substantiated by the evidence. They are cults in the same way as many forms of psycho-therapy, such as scream therapy, are – and claims for these have not been substantiated either. ‘